Tuesday, March 13, 2018

Ways to Use Booklets

A booklet can be a sales catalog, consumer catalog, annual report, or just about anything.

Booklets are usually printed in a one, two, or four-color process, and often have covers that are printed separately and bound using a variety of processes.

Booklet are terrific ways to attract new customers and encourage existing customers to utilize new services or utilize more of your existing services.


Ways to Use Booklets

Who uses booklets? Anybody!

Here is a quick list of ways in which booklets are used:
  • Financial reports, financial guides, financial plans
  • Software guides
  • Travel guides, travel booklets
  • Academic booklets, academic journals, academic reviews
  • Medical guides, medical reports, medical reviews
  • Pharmaceutical guides, pharmaceutical reviews
  • Anything else you can think of
Printing Your Booklets

If you choose to print your booklet, you have two choices. You can print your booklet on a traditional offset press or you can print the booklet on a short-run digital press.

Offset printing is the most common form of commercial booklet printing and will yield the highest-quality print job for your booklet. With offset printing, you can print your booklet using a wide variety of specialty printing processes. Typically, offset printing is used for longer runs.

A new way to print your booklets is to use digital printing. It allows you to print your job quickly, and print as few as 50 copies, or even a single booklet.

Ordering Booklets

When ordering your booklets, you will need to have the following information handy:

  • Number of pages
  • Finished size
  • Paper selection
  • Ink color(s)
  • Proofing method
  • Cover
  • Cover stock
  • Cover ink color
  • Quantity

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